Alexander's magic theory in four simple steps.

The world is made up of three components:
Matter, Energy and information.

The amounts of Energy and Matter are fixed, while the amount of ideas in the world grows exponentially each minute.

Everything in the Universe requires information attached to it (electrical charge, velocity, chemical composition, effects on surroundings etc) in order to be classified as existing.

Magic is therefore the art of importing new data from your mind to the Universe.