“ A terrible affliction spreads through the land: A disease, highly contagious, which makes its victims mildly ill, but then permanently paralyzes the vocal cords. Dozens of reputed cures and protections are sold in the marketplaces, which gradually grow quieter and quieter...”
“ A new substance is found in an out of the way area and kept very quiet. It is found to make a perfect counterfeit diamond. Only the most expert of expert appraisers would even have a hope of noticing that it is fake. Only one problem: if it gets wet it starts to slime and if it is saturated, it turns into a glob of gel.”
“ What if potions and tonics had negative side effects? Potions of increased strength cause violent tempers, or damage joints. What if potions of dexterity caused tremors, or palsy?
What if they were addictive, and had withdrawal symptoms?
Could someone make a bad batch? No one use the brown strength potion!”