“ Small tavern in an out of the way town. Serve a wonderful delicacy that is simply outstanding. It is a creamy white consistancy, sweet, good to eat alone or a sweetener on any dessert. If the explore or ask they are shown where they get it. They breed a group of large catipillars or some other type of insect that basically spit the product onto a setup that they created for that particular reason. Or maybe the delicacy is the byproduct of feeding them something. Instead of city can be a traveller offering the food.”
“ The player characters, experienced and somewhat well known, hear rumors and travelers' tales about a distant area being overrun by dragons (or other terrifying monstrosities). The locals have sent them a message, begging for heroic aid.
When they investigate, they discover that nothing of the sort is going on. It turns out that a group of thieves wanted them out of the way so that they could rob them (or someone who would normally receive their protection).”
“ The religion believes in reincarnation, but that you will be reborn in the past. People of today are those re-born of tomorrow, with some discarded as trash. The most pure will be eventually reborn in the mythical paradise-like past, where people lived for hundreds, or maybe even thousands of years.
This goes nicely with beliefs into foresight (you know a little about the future because you have been there), but also to many complaints of how things are going always from bad to worse.”