“ City, group, religion; every time a significant event happens to the city/person a new name will be given to signify the event. Could add the names to previous ones like a list of titles or could just be completely changed every time.”
“ Magic is addictive, small spells are like cannabis in addictiveness, major ones are like cocaine or herion. Many countrys ban even cantrips as a result.”
“ You meet a large number of villagers, walking and weeping beside the coffin of an old bearded man (or adapt to your funeral customs). If asked properly, you learn about an old wizard, a wise man that long helped the tiny village to grow and prosper. Even after death he shows his favour: he gave most of his possesions to the poorer members of the community. All the villagers show him now respect this way. Why do you ask, are you adventurers? (As a last wish, he left a tiny case for the first group of adventurers that crosses the village).”