“ As far as everyone knows, the Maze has always been there; the strange pair of gates set in the side of a mountain a common feature in every painting of the area, no matter how ancient. One white, one red, nobody knows what they're made of but they resist any attempt to damage them; they're always slightly cool to the touch no matter the weather, they have a very reflective surface, and if you look at them in a bright light, sometimes it looks as if they glow on their own.
The important thing is what's on the other side of them, of course. The Maze itself is a strange place where the normal rules are suspended, and its own set takes their place. It's a place filled with puzzles and riddles, monsters and traps; it's always consistent with itself in any single run but is never the same two times around, and sometimes you could swear it has a sadistic streak, delighting in tricking the unwary adventurer.
It is a dangerous place, as so many people will rush to tell you; most people who go in never come out, and even those who do usually end up scarred for life. They also bring out with them enormous piles of riches, which is why people keep going in anyway.”
“ The road has never been more than an overgrown mud track, little travelled and little cared for, petered out to nothing more than a flattened earthen line, barely distinguishable from the rest of the landscape. The soil is dark and fecund and dark oaks stand like sentinels at the forest edge, their branches high and leafy. From them hang grizzly human bones, skulls and shiny precious stones. Who put these strange totems there? Are they warnings? Do the PCs dare to take the stones?”
“ A new substance is found in an out of the way area and kept very quiet. It is found to make a perfect counterfeit diamond. Only the most expert of expert appraisers would even have a hope of noticing that it is fake. Only one problem: if it gets wet it starts to slime and if it is saturated, it turns into a glob of gel.”