“ The devil's wind. Explains why people become crazy. They are caught up in this wind which steals their sanity which in turn feeds the wind. The wind is a leftover from when the air elementals banded together in a mass army at one point to attack the True Gods. The wind is leftover of their attack route and on the anniversary of the battle the wind sweeps through causing the madness.”
“ (Apologies to GRRM and HBO)
A group of northerners want to bring the Old Gods back to the south. They grow cuttings from the white trees seeking the blessings of the Old Gods on the project, and when the saplings are big enough, they carve faces in them and secretly plant them in forests all over the south, to extend the 'reach' of the Old Gods.
The plan works of course, but the trees are *baby gods*, and behave as such when invoked.”
“ A slight rustle of the wind... and it stands before you. A Unicorn, whiter and more beautiful than you ever imagined it. It has deep wonderful eyes, and you can't help but admire this creature. It came to have a look at you, and now it freely goes. You have not the heart to stop it, and it silently vanishes between the trees.
Note: unless specially needed, this encounter should never happen again.”