“ During big fights in the arena or gladitorial ring between two well known or important warriors. When one looses and dies, the crowd throws copper coins into the arena for the slain warrior to take with them on their passage of death. This is to make their passage and afterlife richer and less troubled. It is a sign of respect.”
“ There are reports of a monster that lurks in the tops of trees and drops down on unsuspecting people. It causes them no damage but it frightens them with a hide-like face with big dead eyes, drooling and barking like a dog while unsuccessfully attempting to have intercourse. The PCs investigate and find that it is the local village moron that is doing the spelunking in the woods. How can they explain this otherwise pleasant and merry man that it is wrong to put on a mask, drop down from trees and attempt intercourse with relatives and neighbours.”
“ When you sleep, your soul briefly returns to the place where it was created/goes to when it dies, and seeks nourishment. Everybody's soul is created with a little link (or you could say a greater entity calls it back) to that place so that it can return easily, but upon death, the soul returns via that and annihilates the link as if returns.
Also, as an added thingy, you could say the entity supplying the link, or residue of the links themselves, (whichever) is the source of all arcane power.”