“ The PCs are walking along the road, when suddenly a bunch of bandits attacks. The player's dismiss it has just a random encounter, when they find an ornate ring on the leader, obviously out of place with the seemingly poor bandits, who could only afford cheap leather and weapons. This ring has a symbol on it, which, if researched, sets the PCs on a quest. And from then on, the players don't look at random encounters the same way...”
“ A floating city hovers over the capital, seemingly appearing out of nowhere. Its spires are blinking in the morning sun, revealing alien architecture. What will happen next? Rumours spread like wildfire that this is the ancient city that once stood at this very spot. Mystics proclaim that it will take root here once again, crushing the capital under it. Somebody needs to get up there and investigate.”
“ What about a 'criminal' society with distinct laws - for stealing, the larger the value of something stolen, the less punishment the courageous thief recieves (but must return it of course). For this pirates(?) caught petty thieves deserve to be punished harshly. If you take, you better take a lot.”