“ A ruby of immense size, this stone was once the eye of a deity of war. When properly commanded by long lost rituals, the huge gem will rise into the sky, glowing brightly. Visible for miles, all who look upon it in its full radiance will be filled with intense homicidal rage.”
“ How about a dragon how cheerfully rules over a kingdom; his people all know him for what he is, and dragons are looked upon as wise and benevolent creatures. Dragonslayers from other kingdoms coming to free it from 'tyranny' are likely to get beaten to death by peasants with cast iron skillets.”