“ The peasants of the wood use crudely carved symbols to ward off wolves. They think the symbols are emblems of purity and goodness and that keeps the wolves away. The symbols work, but not for the reasons the peasants believe...
The symbols are actually arcance evil symbols which the wolves know and fear, but to which the peasants are oblivious. So how gullible are the peasants going to be when a strange horned man displaying the symbols on his shield turns up and asks for their allegiance?”
“ The Red Lipstick - almost blood dark, this lipstick changes to become the perfect shade of red for the woman, and only woman, wearing it. She will attract positive attention from men, and will be the subject of female envy, for who else has such perfectly red lips?”
“ One of the PC's falls in love with a woman who happens to be a necromancer...perhaps she/he is allied with a group working against the PCs?”