“ A terrible affliction spreads through the land: A disease, highly contagious, which makes its victims mildly ill, but then permanently paralyzes the vocal cords. Dozens of reputed cures and protections are sold in the marketplaces, which gradually grow quieter and quieter...”
“ What if potions and tonics had negative side effects? Potions of increased strength cause violent tempers, or damage joints. What if potions of dexterity caused tremors, or palsy?
What if they were addictive, and had withdrawal symptoms?
Could someone make a bad batch? No one use the brown strength potion!”
“ The PCs discover a large white ball in the branches of a tree, or in a niche in a cave. Unless magically examined, or by a PC with a specialty in insects, it is a plain, smooth white ball. After a short time, it hatches and releases hundreds of spiders, cockroaches, some other nasty bug”