He's a non-descript man, with his pushcart. On it he sells nothing more exotic than jars of sun-dried tomatoes in oil and pickled vegetables. But he's always out there, in the courtyard of the great Guild of Wizards, in most weathers, and he'll have a kind word for you, and a jar.
Purple deer have begun to appear near the ruins of a fallen city, or other place of power. Hunting the deer is absurdly easy, as their coloration makes them easy to see. The heros prepare a feast from a freshly killed deer find out several hours later that the meat of the new purple deer is poisonous. This can range from cramps and vomiting to the truly sinister and lethal.