Under the sewers of a large town ancient burial chambers are discovered. If the PCs investigate they fill find that a pale white flowers grows amongst the graves, in the dark.
How do they survive without light? What is their origin? Why in a burial chamber and not just in any old cave?
Can they be sold or do they have any special quality at all? It is up to the PCs to discover.
Game Cliche 2.
Upon learning about "the five ancient jewels" or "the nine legendary icons" or whatever, you can be quite confident that Saving the World will require you to go out and find every last one of them.