There was once a tribe of humans that was referred to as “the Wild Ones.” They were humans who were linked to the wild natural world, having animal characteristics.
This man looks like no one to be trifled with, and that assessment is correct.
The PCs come across a wild thicket of luscious looking blackberries. They eat the berries and become drunken fools. Later they find out that the berries were part of a fae garden and were intended for fae wine. In payment for stealing the berries, the mischievious fae make life inconvenient for the PCs. Horses are untied, water skins are drained, spare clothing is drug into the water, etc.