From time to time, one of the All can be divided from the One and All mind. This is a traumatic event, and it is rare that the severed member of the All survives, let alone becomes a solitary One. But from time to time, it can occur. Seeking succor from the desperate silence in its mind, the One Beneath The Waves has sunken himself beneath the oceans of Shamash II, and there it lies, seeking fruitlessly to soothe its injuries.
Maybe in the future, you can earn money by allowing yourself to be possessed by the genius loci of Taco Bell. And then it just spews ads out of your mouth during all the times you aren't using it.