Christmas type holiday that can be thrown into any city/town.
The addition of “irrelevant” details adds local colour to a campaign world, giving the impression that the DM has thought very deeply about the history of even the smallest architectural feature.
Magic should have side effects, both expected and unexpected - fortuitous and deplorable. Expected side effects add anticipation, while unexpected ones increase the drama of the scene. The result can be comedic or dire, it dpends on which circumstances work best for your game.