In the land of Aviontix there are ruins. A lot of ruins. There are many sand buried cities, king’s tombs (They were a very religious people, focused upon their leaving to the afterlife), and huge statuary. However, Aviontix was a kingdom so long ago, that everything has been looted. (Figure there has been a whole historical epoch or two since then) There might be a hidden tomb or something somewhere in the lands, but it is unlikely. This does not stop people from selling maps to them all the time.
The Yugzhee, or "hedgehog-people", guard a great, secret treasure inside their giant burrowed lair. The mysterious Wall of Keys, a 12'x10', foot-thick, cold-iron, "wall", upon which, on iron hooks, hang 100 ornate iron keys of all shapes and sizes. Each key opens some heretofore un-openable barrier, door, or gate, in the particular game world of choice.
The PCs have come upon a great boon, except for the fact that the keys cease to function properly if separated from the iron wall for more than a few minutes. Higher level characters will be able to figure out how to take the wall "with them" via magic. Lower level characters will have to get creative.