Admirals, I present to you the future of space warfare! No longer will you need to waste billions of credits on costly space battles, and millions of lives on planetary warfare with hostile cultures. For only a fraction of the cost of a heavy cruiser, I present you with a weapon capable of eliminating an entire solar system. "I present the Star Hammer!"
(A powerful and deviously simple weapon to make space warfare in any sci-fi game forever changed)
A culture has it forbidden to say their rulers name under penalty of death. Anybody in power must be referred to as their title. Comes from the fact that the rule or position can be taken over by anybody from any level in society. To use the title elevates them or brings them down from whatever level they were originally at before they took the position. Respect and authority comes from the position, not from previous life.