There are hundreds if not thousands of liquors throughout all the lands, but few ever manage to stand out from the rest. The defining trait between a run of the mill booze and a rare and special spirit can often be a gimmick. This is what master brewer Donovan learned all too well.
In some regions, various occupations might be exclusively staffed by members of a particular race or ethnic group. As examples, a city's butchers might tradtionally have orcish blood, or all the dwarves in an area could be expected to join the miners' guild (even if they personally have nothing to do with mining). Those who violate these stereotypes may find themselves in conflict with local customs or idiosyncratic laws.