Aldus Huxley imagined a future where the masses were controlled by readily available doses of a drug called soma. The Cosmic Era is rife with drugs, some illicit and some marketed with the accuracy of laser guided weapons. The only thing he got wrong was that there isn't one happy pill, there are hundreds to choose from.
Ether, magical energy condensed into liquid form, is the fuel powering the magidustrial revolution on Ryngard.
Bringer of Oblivion, Reliever of Pain and Devourer of Souls - The Red Honey is the most popular narcoticum in Locastus, city of Mirrors
Even though the Gods struggle so, their achievements are temporary at best.
For all beings must dream, and within those dreams dwell the Dreamer.
Come then and succumb to the lord, come then and enter the realm of sleep.
Come then taste the nectar, made of the tears of the dreamer.
-The 5th verse in the Book of the Dreaming Cult
Could come across a band of refugees. Could have been thrown out of their town by a tyrant taking of their land, bought out by somebody unexpectedly, fleeing a battle they know is coming their way. Could be proof of what they are searching for, hints and tips of what is to come, or just to broaden the reality of the world.