I must like cliches because I like it. And the entire fact that something is a cliche is because it has worked so often it has been proven.
I thought it was a great little piece. That the place is self-sustained and the owners are so nonchalant about sacrifices, it is crazy creepy. Sort of matter of fact that they have to find the perfect wayfarers to sacrifice.
Hook: They ask a lot of unusual questions of the PC or of travelers within listening distance of the PCs. Are you alone, do you have family, did you meet anybody in the last town, etc. Then the next morning they go missing.